SEO Consultant | Pittsburgh

SEO Consultant | Pittsburgh
28 September 21, 2016

Only a professional SEO consultant Pittsburgh has the skills and resources for optimal search engine optimization (SEO). Organic SEO provides the best return on investment, and yet it is a cost-effective approach to advertising. With more than 90% of all consumers using search engines to find local products and services, it’s essential to have the help of an SEO consultant Pittsburgh to get ahead of the competition.

SEO Consultant Pittsburgh

A Pittsburgh SEO company can suggest the best course of action to improve your marketing campaigns.

For your company to remain competitive in the digital market, you need to focus on online visibility. Part of this visibility includes showing up on the first web pages for search results. Research shows that most consumers do not click past the first page when they search online. Other users’ attention peters out the further down the search engine result pages (SERP) they go. Search engine optimization is how a small business can get on the first page during searches. SEO is the practice of increasing the number and quality of visitors to a website, which is done by improving rankings in the algorithmic search engine results. High-quality SEO campaigns can help your business rank higher on the SERPs, gaining more traffic and leads for your business. To do so, you’ll need a Pittsburg SEO agency that knows how to please search engine algorithms.

What Are Algorithms?

The algorithms behind search engines’ speedy performance are sets of rules and mathematical methods that are used to figure out which web pages are relevant and where they should appear in SERPs. When a search query is made, these algorithms decide the order in which web pages are shown by looking at things like keyword relevance, page quality, user experience, content freshness, and backlink profiles. Search engines are always changing their algorithms to make the results better and stop websites from using tricks to trick people. There have been several major changes in algorithms that caused many websites to drop in ranking and many others to rise. No SEO consultant will ever fully know every detail regarding the setup of algorithms because search engine engineers keep it a guarded secret. However, with years of experience behind them, many SEO experts have gleaned some information about the algorithms. The knowledge we’ve gained through the years has been used to put our clients at the top of SERPs consistently. An expert SEO consultant keeps a continuous pulse on these changes in order to make needed adjustments in SEO strategies. The good news is that our experts at Actual SEO Media, Inc. use best practices to improve a website’s optimization. Changes in algorithms typically give our websites an additional boost toward the top since we strive for strong organic SEO.

A Few Types Of Search Engine Algorithms

Google Penguin Google Penguin was a change that began penalizing bogus websites. No professional SEO consultant will use the methods that will get your website a penalty temporarily or permanently from search results. Keyword stuffing, for example, can not be used with the Penguin update. This is a black-hat practice involving excessive use of keywords on a page. The strategy aims to fool search bots into thinking a website is a perfect answer for a particular search. Instead, what the website usually contains is not helpful to users. This is considered a trick that sets back the efforts of search engines to provide data-driven results. If your search engine optimization consultant in Pittsburgh has been using this and/or other tricky methods, the best thing you can do is hire the experts at Actual SEO Media, Inc., who will turn the situation around.
SEO Consultant Pittsburgh

Pittsburgh SEO services involve several components that work together to draw in organic traffic.

The Google Hummingbird The Google Hummingbird algorithm update has been a huge gateway for new strategies. With an expert at Actual SEO Media, Inc. as your local SEO service provider in Pittsburgh, you can be confident that this significant change works in your favor. Instead of keywords being strictly used to find matches with web pages, the intent of the user is considered. A more balanced set of results is offered. Long-tail keywords are more helpful now and change the type of content marketing recommended for a website. Of course, exact word and phrase matching is also still considered to ensure that your website has a comprehensive set of keywords and phrases that can help it appear more often on the SERPs.

Search Engine Optimization (SEO)

Optimization means lacing relevant keywords throughout your website and content. These keywords are usually what people use to search for your business. If you’re looking for window cleaners, you may search “window cleaners Houston TX,” and Google will pull up relevant businesses in Pittsburgh. The higher a website appears on the SERPs, the more relevant the result and the more traffic it’ll earn from users searching for an answer. SEO professionals need to conduct keyword research, keeping your industry and location in mind. During this keyword research, they will be able to determine what people are searching for, and then they are looking for your service or products. They must run an SEO audit for your website, looking for areas of improvement. While this task may seem simple, it is quite complex. Hiring an SEO consultant with a proven track record guarantees more accurate results and more web traffic to your virtual doorstep in the long term. The expert SEO professionals at Actual SEO Media, Inc. are happy to offer clients our SEO services that will be able to help your business stay ahead of your competitors.

Mobile Compatibility

One of the first priorities that any SEO firm has for a new client is ensuring mobile compatibility. Websites must automatically convert to a version that best fits the type of device in use. Case studies show that the majority of users are on hand-held devices such as cell phones and tablets. They expect to see a version of a website that fits the small screen.
SEO consultant Pittsburgh

Your site should be mobile-friendly for many kinds of devices. Hire our Pittsburgh SEO expert today!

It’s important to realize that failing to provide a user-friendly experience to mobile users results in a demotion in search engine results. Google, Yahoo!, Bing, and other search engines all want to be sure they provide the best results. Without mobile compatibility, it is just not possible. Not to mention, our digital marketing agency knows that sites that aren’t mobile compatible tend to be pushed away from the top rankings of the SERPs because they’re considered not user-friendly. Luckily, Actual SEO Media, Inc. has a team of web developers that can help transform your website into something that has everything you want and need to succeed.

Social Media

As we all know, social media has taken over the online spectrum and is a platform that almost everyone uses, which is why it is important to use in a marketing strategy. When you use a social media platform, you are able to reach an entirely different audience that you may not have before. And social media can be a free marketing tool to advertise your products or services. An experienced SEO marketing team will be able to boost your social media traffic by writing original blog content. And posting to your social media accounts during the prime times. This may sound easy, but in reality, it takes a lot of time. A professional will be able to write blogs that will entice your followers to visit your business and share with others. Social media marketing is all about getting quality people to follow you, support your business, and share your business with others. Creating a chain reaction where you will be getting more business. Social media can put you ahead of the competition and needs to be utilized to its full potential.

Contact an SEO Expert at Actual SEO Media, Inc. Today

Many SEO firms offer a wide range of SEO consulting services because these professionals want to ensure your business thrives. And the only way to do this is by a wide variety of marketing tools. Businesses need to be focused not only on having a strong web presence but also on having local listings, advertising, and graphic design, which are all important in having your website thrive. As you can see, online marketing has many different components. To have a successful online presence, you need to constantly have updated articles, blogs, and listings, which is why having an SEO expert who offers a wide variety of services can help your business manage all these components in real time. Working with an SEO agency can help you meet your business objectives. Actual SEO Media, Inc. offers our clients a wide array of digital marketing services. Our team develops and implements strategies to ensure your website is performing well. Our experts write articles and optimize content just for your website and can assist with creating a user-friendly design. Although we’re based in Houston, new and returning clients can reach us for your SEO consultant Pittsburgh needs by calling (832) 834-0661. About the City of Pittsburgh, Pennsylvania:
  • Pittsburgh, PA is home to the first Ferris wheel, a U.S. public television station, and a retractable dome.
  • Many major motion pictures have been filmed in Pittsburgh, including The Dark Knight Rises, Jack Reacher, and Desperate Measures.
  • Chipped ham is among the most famous foods in Pittsburgh. Foods originally made in Pittsburgh include Heinz Ketchup and the Klondike Bar.

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Houston Location

12922 Briarwest Cir
Houston, TX 77077
Phone (713) 737-5529
Direct (713) 261-7622
asm@actualseomedia.com

Service Areas

Houston, TX
Harris County, TX
Houston, TX 77077

19901 Southwest Fwy #310
Sugar Land, TX 77479
Phone (281) 962-6166 sugarland@actualseomedia.com


Service Areas

Sugar Land, TX
Fort Bend County, TX
Katy, TX 77479

24044 Cinco Village Center Blvd #100
Katy, TX 77494
Phone (832) 834-0661
Sales (713) 737-5529
info@actualseomedia.com

Service Areas

Fort Bend County, TX
Katy, TX
Katy, TX 77494

1880 S Dairy Ashford Rd Suite 682
Houston, TX 77077
Phone (832) 834-0661
Sales (713) 737-5529
info@actualseomedia.com

Service Areas

Houston, TX
Harris County, TX
Houston, TX 77077

2800 Post Oak Blvd Suite 4100
Houston, TX 77056
Phone (832) 390-2407
williamstower@actualseomedia.com

Service Areas

Houston, TX
Harris County, TX
Houston, TX 77056

10210 Grogans Mill Rd Suite 230
Phone (713) 201-7666
Sales (713) 737-5529
info@actualseomedia.com

Service Areas

The Woodlands, TX

16310 Tomball Parkway, #1303
Houston, TX 77064
Phone (346) 946-9494
info@actualseomedia.com

Service Areas

Tomball Parkway, TX

Day Hours
Sunday 8:00 AM- 8:00 PM
Monday 8:00 AM—8:00 PM
Tuesday 8:00 AM—8:00 PM
Wednesday 8:00 AM—8:00 PM
Thursday 8:00 AM—8:00 PM
Friday 8:00 AM—8:00 PM
Saturday 8:00 AM—8:00 PM