Free PPC Estimate

Social Media Pricing Estimator

Houston, Texas · Effective September 2026

Build your social media quote in about thirty seconds.

Tell us how many locations you run, which platforms matter, and how often you want to post. You get a real number — the same rate card we quote from, with nothing hidden and no percentage of your ad spend.


Ask the pricing guide

Type any question about this rate card in plain English. The guide reads the numbers in your question, runs them through the same pricing rules we quote from, and shows the arithmetic.


Pricing estimator

Every figure below comes straight from our published rate card. Change anything and the quote recalculates — including the plan we would actually recommend.

One location uses our monthly plans. Two or more moves you to multi-location pricing, which includes a shared program base plus a per-location rate.

1 locations

TikTok is video-only — each post consumes one AI video asset. Google Business Profile feeds Maps and the local pack.

A post is one unique content piece, adapted for every platform in your plan. Our minimum cadence is 8 per month per platform.

12 posts / mo

All video is AI-generated in house — no film crew, no studio day rates. Required for TikTok, Reels, and Shorts.

0 videos / mo

Count every listing you want managed. If Google Business Profile is already one of your selected platforms, listings up to your location count are included.

0 listings

Flat management fees. Your ad budget is paid directly to the platform and stays 100% yours.

Sold as an add-on. Channel management covers SEO, thumbnails, metadata, publishing, comments, and reporting.

Competitor analysis, audience research, channel plan, 90-day content calendar, and KPI targets. Included free with Performance and every multi-location program.

Essentials
2 platforms · 12 posts · 0 AI videos included · month-to-month
$597
per month · $199 one-time · $7,363 first-year total
EssentialsBase plan, 1 location$597 /mo
One-time setupAccess setup, brand voice intake, content pillars, first calendar$199 once
Lock this in — (832) 834-0661

The rate card

Nothing in the estimator is invented. These are the published numbers it draws from.

Monthly management plans — single location
PlanPlatformsPosts / moAI videosPrice / mo
Single-Platform StarterGraphics, captions, comment monitoring, monthly report110$497
EssentialsContent calendar, scheduling and approval queue212$597
GrowthDaily community management, DM replies, bi-weekly call, dedicated account manager3204$1,297
PerformanceKickoff roadmap included, AI brand imagery, competitor tracking, lead routing, weekly dashboard630+12$2,997
Multi-location pricing — $900 base plus a per-location rate
Locations2345678910
1 platform$400 per location$1,700$2,100$2,500$2,900$3,300$3,700$4,100$4,500$4,900
3 platforms$600 per location$2,100$2,700$3,300$3,900$4,500$5,100$5,700$6,300$6,900
All 6 platforms$800 per location$2,500$3,300$4,100$4,900$5,700$6,500$7,300$8,100$8,900
Google Business Profile only$199 first listing, $149 each additional$348$497$646$795$944$1,093$1,242$1,391$1,540
Add-ons & à la carte
Add a platform (single location)$150 / mo
Additional posts$50 each · $225 per 5-post block · $400 per 10-post blockfrom $40 ea
AI short-form video (Reels, Shorts)$99 each
AI long-form video (to 5 min)from $299
AI brand image pack (10 images)$149 / mo
Google Business Profile management$199 / mo
Add GBP to a social program$100 / location
Social media audit (one-time)$750
Kickoff strategy & 90-day roadmapIncluded with Performance and multi-location$1,500
One-time setupPlus $69 for each additional location$199
Paid social & YouTube
Paid social, single platformUp to $3K monthly ad spend$499 / mo
Paid social, two to three platforms$1,200 / mo
Paid social, four or more platformsGBP promotion runs through Google Ads, quoted separately$2,400 / mo
Paid social, enterprise / multi-location$4,000+ / mo
Recommended minimum ad budgetRoughly $50 a day to gather usable data. Never a percentage of your spend.$1,500 / mo
YouTube channel management$697 / mo
YouTube Shorts, AI-generated$99 each
YouTube long-form, to 5 minutesfrom $299

Questions clients actually ask

Real scenarios, worked all the way to a number. Hit “try this in the estimator” on any of them to load the setup and change it from there.

We have 4 locations. What does that cost?

Two or more locations moves you off the single-location plans and onto multi-location pricing: a $900 program base that covers strategy, brand voice, the master calendar, reporting, and your account manager, plus a per-location rate set by how many platforms each location runs.

Every location gets 8–12 localized posts a month, 4 AI videos, and its own performance breakdown. Here is all six platforms across four locations:

Program base$900
4 locations × $800 (all 6 platforms)$3,200
Monthly$4,100
One-time setup ($199 + $69 × 3)$406

Running fewer platforms brings it down: three platforms across four locations is $3,300/mo, and a single platform is $2,500/mo.

We have 2 Google Business Profiles and nothing else. What do we pay?

Google Business Profile can be bought on its own, with no social program attached. It is priced per listing with a volume break after the first.

First listing$199
Second listing$149
Monthly$348
One-time setup ($199 + $69 × 1)$268

That covers local posts, photo uploads, and Q&A monitoring on each listing. If you already run a social program with us, it is cheaper — GBP attaches at $100 per location instead, so two listings would be $200 a month.

Worth knowing: GBP is the one channel that feeds Google Maps and the local pack directly, which is why we recommend it even to clients who want nothing else.

We want 10 posts a month. Which plan is that?

Ten posts on one platform is exactly our Single-Platform Starter at $497 a month — 10 unique posts, graphics and captions, comment monitoring, and a monthly report, month-to-month.

Single-Platform Starter (1 platform, 10 posts)$497
One-time setup$199
First month$696

Want those 10 posts on two platforms? Essentials at $597 covers 12 posts across two platforms, so you get more than you asked for at $100 more. On three platforms, the estimator will suggest Essentials plus one added platform at $150 — $747 total — rather than pushing you up to Growth.

Remember a post is one unique piece adapted for every platform in your plan. Ten posts on three platforms is 30 native placements, not 10.

We only want 6 posts a month. Can you do that?

Honestly — we would rather you didn't, and we will tell you why before we take the money.

Our minimum cadence is 8 posts per month per platform. Below that, the algorithms stop treating the account as active, nothing compounds, and six months later you are looking at a flat report wondering what happened. We have run that experiment on our own accounts and it does not work.

So there are two honest answers:

Option A — Single-Platform Starter (10 posts, 1 platform)$497 / mo
Option B — Google Business Profile only, 1 listing$199 / mo

Option A is $497 whether you use 6 posts or 10, because the strategy, community management, and reporting cost the same either way. Take the extra four.

Option B is the better answer if the real constraint is budget. A single Google Business Profile at $199 a month feeds Maps and the local pack, which for most Houston service businesses produces more calls per dollar than six social posts ever will.

We have 4 locations but only 2 have Google Business Profiles.

Common with franchise and satellite-office setups. You pay the per-location social rate on all four, then attach Google Business Profile only where a listing actually exists.

Program base$900
4 locations × $600 (3 platforms)$2,400
2 GBP listings × $100$200
Monthly$3,500
One-time setup ($199 + $69 × 3)$406

If you later claim listings for the other two locations, they attach at the same $100 each — no renegotiation.

What happens if we want more posts later? Or fewer?

More is easy. Posts add at $50 each, $225 for a block of 5, or $400 for a block of 10 — the estimator always picks the cheapest combination for you. AI video posts are $99 each.

Fewer is a different conversation. Post counts on our plans are a maximum, not a meter. Roughly 60% of a retainer is strategy, community management, approvals, and reporting — none of which shrinks when you publish less. So we do not credit unused posts. If you need to spend less, we move you down a tier, and we will tell you which one honestly.

Why is TikTok treated differently from the other platforms?

Because TikTok is video-only. Every single TikTok post consumes one AI video asset, where a Facebook or Threads post can be text and a graphic.

That means your video count sets your TikTok cadence, not your post count. Growth includes 4 AI videos a month, so TikTok publishes about once a week. Performance includes 12, which is about three a week. Multi-location includes 4 per location.

All of our video is AI-generated in house — no film crew, no studio day rates, no location fees — which is why a Short is $99 instead of the $250 to $1,000 a production agency charges for the same deliverable.

One practical note: TikTok publishing activates once TikTok approves the account connection.

Do you take a percentage of our ad spend?

No. Ever. Our ad management fees are flat — $499 for a single platform, $1,200 for two or three, $2,400 for four or more.

The industry norm is 10–20% of spend, which quietly means your agency earns more every time it convinces you to spend more. Flat fees remove that conflict entirely. Your budget is paid directly to the platform and stays 100% yours.

We do recommend a minimum ad budget of $1,500 a month — roughly $50 a day. Below that, campaigns cannot gather enough data to optimize, and you end up paying for a learning phase that never finishes.

What does the $199 setup fee actually cover?

Platform access setup, brand voice intake, content pillar development, and your first content calendar. It is $199 per account plus $69 for each additional location.

Access is granted through Business Manager and admin invites — we never ask for your passwords.

The setup fee is not the same as the kickoff strategy and 90-day roadmap. Setup gets you started; the roadmap tells you where you are going. That is a $1,500 consulting deliverable covering competitor analysis, audience research, a channel-by-channel plan, a 90-day content calendar, and KPI targets — and it is included free with Performance and every multi-location program.

Ready to start? Book a free social media audit.

We will review your current profiles, benchmark you against your Houston competitors, and recommend the right plan — at no cost.

(832) 834-0661 Immediate scheduling: (713) 261-7622 · actualseomedia.com

12922 Briarwest Cir
Houston, TX 77077
Phone (713) 737-5529
info@actualseomedia.com

19901 Southwest Fwy #310
Sugar Land, TX 77479
Phone (281) 962-6166 sugarland@actualseomedia.com

24044 Cinco Village Center Blvd #100
Katy, TX 77494
Phone (281) 962-7777
katy@actualseomedia.com

1880 S Dairy Ashford Rd Ste 682,
Houston, TX 77077, United States
Phone (346) 946-9494
seo@actualseomedia.com

2800 Post Oak Blvd Ste 4100,
Houston, TX 77056, United States
Phone (832) 390-2407
williamstower@actualseomedia.com

10210 Grogans Mill Rd Ste 230,
The Woodlands, TX 77380, United States
Phone (713) 201-7666
thewoodlands@actualseomedia.com

16310 Texas 249 Access Rd Ste 1303, Houston, TX 77064, United States
Phone (832) 834-0661
tomball@actualseomedia.com

Day Hours
Sunday 8:00 AM- 8:00 PM
Monday 8:00 AM—8:00 PM
Tuesday 8:00 AM—8:00 PM
Wednesday 8:00 AM—8:00 PM
Thursday 8:00 AM—8:00 PM
Friday 8:00 AM—8:00 PM
Saturday 8:00 AM—8:00 PM