PPC Agency | Houston

PPC Agency | Houston
28 November 17, 2020

Actual SEO Media, Inc. is the last company you need to find if you want to work with a well-known PPC agency Houston. Because we know a lot about pay-per-click advertising, we are a top choice for companies that want to improve their online presence. By working with our PPC agency, you get access to a team of committed professionals who are experts at making PPC programs that reach the right people and work well.

Houston PPC Agency

Call us today if you are in need of a PPC agency Houston.

At Actual SEO Media, Inc., we understand how digital marketing is always changing and how important PPC is for getting traffic and making sales. Our track record of getting real results for our clients says a lot about how dedicated we are to their success. We make sure that your PPC investment gives you a big return by making sure that our tactics fit with your business goals. Don’t wait to get in touch with us. When you partner with Actual SEO Media, Inc., you can use the power of PPC to increase your online exposure and grow your business. Get with a PPC agency that will bring bright ideas to the table, and be sure that look for a background record of success. Be sure to get with us.

How Can A PPC Agency Houston Help?

In the digital age we live in now, it’s important for a business to have a strong online footprint. A skilled PPC agency Houston like Actual SEO Media, Inc., can be the engine that drives your growth across the vast web. Here’s how we can help your business go to the next level: PPC Strategy Expertise: Here at Actual SEO Media, Inc., we know a lot about pay-per-click advertising. Our experienced professionals carefully craft PPC strategies that connect with your target audience. This leads to more exposure, website traffic, and sales. Targeted Audience Reach: We find and target the most relevant buzzwords, demographics, and hobbies to make sure your ads reach the right people at the right time. This accuracy cuts down on waste and helps you get the most out of your money. Data-Based Approaches: Our company uses data analytics to improve and optimize your PPC ads constantly. We track hits, conversions, and other data to see how well your ads are doing so we can make changes that make your campaign work better. Budget Optimization: A common mistake is to waste money on promotion that doesn’t work. Actual SEO Media, Inc. controls your budget carefully to make sure that every penny you spend on PPC is worth it. Our experts use methods for bidding and A/B testing to get the most out of your resources. Different Platforms: We know how to use Google Ads, Bing Ads, social media ads, and other PPC platforms well. This lets us come up with a digital strategy that reaches your target group on a variety of platforms. Transparent Reporting: Because we are your partner, we give you clear and complete reports. You’ll know how well a campaign did, which will help you figure out how much our work helped your business grow. Keyword Research: We use specialized tools to conduct keyword research and identify high-performing keywords relevant to your business. These are the keywords that your potential customers use to search for your products or services. By targeting these keywords, they increase the visibility of your ads to your target audience. Ad Creation: We create compelling and enticing ads that accurately represent your business and appeal to your target audience. These ads typically have a headline, description, URL, and sometimes extensions such as contact information or links to specific pages on your website. Campaign Launch: Our PPC agency sets up your PPC ads on Google Ads or Bing Ads. They are in charge of all the parameters and settings, such as the budget, bid strategy, ad scheduling, and targeting options like area, language, and device type. Monitoring: Our PPC firm keeps a close eye on your ads once they go live. The ones that matter to us are the click-through rate (CTR), quality score, conversion rate, cost per click (CPC), and return on investment (ROI). This lets us know how well your ads are doing and if they are getting the results you want. Optimization: We keep improving your ads based on the data we collect from monitoring them. Depending on the situation, this could mean changing the keywords being used, the ad copy, the group being targeted, the bidding strategy, or even the landing page itself. The objective is always to raise performance and raise ROI as much as possible. A/B Testing: Our PPC agency also tests different versions of your ads to see which ones work best. They might make two copies of the same ad with small changes, like a different picture or headline, and compare how well each one does. This helps the firm decide how to make your ads better based on data. Adaptability and New Ideas: The digital world changes quickly. Our business stays on top of industry trends and new ideas, making sure that your campaigns are still current and successful in a world that is always changing. When you partner with Actual SEO Media, Inc., you’re putting the growth of your business in the hands of professionals who care about your success. With our planned approach to PPC, you can expect more people to see your brand, more people to visit your website, and a big jump in conversions. All of these things lead to a successful online presence and business growth that spreads all over the web.

More Than Just PPC

At Actual SEO Media, Inc., our commitment to helping you expand your business across the digital landscape goes beyond just pay-per-click advertising. We have a comprehensive suite of marketing services that cater to various aspects of your online presence, ensuring a holistic approach to your growth strategy. 1. Article Writing: High-quality content is the cornerstone of effective digital marketing. Our skilled writers craft engaging and SEO-optimized articles that inform and captivate your target audience. This content establishes your expertise and improves your website’s search engine visibility. 2. Web Design: A visually appealing and user-friendly website is crucial for making a lasting impression on your online visitors. Our web design team creates modern and responsive websites that not only look great but also provide seamless navigation and functionality. 3. Digital Marketing: Beyond PPC, we specialize in a range of digital marketing techniques. From search engine optimization (SEO) to email marketing and online reputation management, we employ strategies that increase your online reach and drive organic growth. 4. Social Media Services: Social media is a powerful tool for engagement and brand awareness. Our social media experts create and execute strategies that leverage platforms like Facebook, Instagram, Twitter, and LinkedIn to connect with your audience and foster meaningful relationships. 5. Online Reputation Management (ORM): These services keep an eye on, change, and improve how people think about a business, person, or brand online. Most of the time, this is done by monitoring online talks, pushing positive content, and removing negative content. High-quality, positive content promoted by ORM can rank well in search engines, pushing down negative content and improving your overall visibility online.

What Are Some PPC Agency Red Flags?

Hiring the wrong PPC agency can cost a lot of money. But how can you tell if a PPC company isn’t doing a good job? These are some red flags:
  • Not Communicating: If a PPC firm doesn’t talk to you often or is hard to reach when you have questions, that could be a red flag. When there are changes to campaigns or worries, good agencies keep their clients in the loop by giving them updates and explaining their strategies.
  • Not Being Open: A reliable PPC agency will be open about how they spend your advertising budget, where your ads are shown, and how well your campaigns are doing. This is not a good sign if they don’t want to share it.
  • Methods That Don’t Vary: In pay-per-click (PPC) ads, methods that don’t vary much don’t work very well. If an agency doesn’t change its method for your business but uses the same strategy for all of its clients, that’s a clear red flag.
  • Bad Reporting and Analytics: It’s a bad sign if you don’t give regular, complete reports with useful data. Also, it’s a sign of incompetence if an agency can’t explain its reports and how they help you reach your general business goals.
  • Keyword Research That Is Too Surface-Level: A good pay-per-click (PPC) campaign starts with thorough keyword research. If a firm doesn’t do enough keyword research and instead chooses generic or broad terms, it could waste money and time on traffic that isn’t relevant.
  • Ignoring How Important Landing Pages Are: The quality of your landing pages has a huge impact on how well your ads do. If an agency doesn’t think about how optimized landing pages can help turn leads into customers, your efforts might not get the results you want.
  • Not Doing A/B Testing: In PPC marketing, it’s important to keep improving things all the time. If your business isn’t regularly running A/B tests to see which ads work better, it could mean they aren’t committed to getting you the best return on investment (ROI).
  • Quick Guarantees: PPC success takes time. It needs time, study, and planning ahead. If an agency says they can get you results right away, it could mean they’re using shady methods that will hurt your brand in the long run.
  • Failing to Change: The world of internet advertising is always changing. It could hurt the performance of your campaign if the firm you hire doesn’t keep up with changes in the industry or platforms like Google Ads.
Remember that good PPC management takes knowledge, dedication, and a tailored method. Before hiring a PPC agency, you should always do a lot of research to make sure they can give your business the results it needs. Keep the lines of communication open, ask for frequent reports and updates, and keep judging their work based on the results they give you. Also, make sure the agency knows a good amount about your business, the industry you’re in, and how your customers act so they can make a PPC plan that works well for you.
Houston PPC Agency

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What Are Google’s Ranking Factors?

There are many things that Google uses to decide how to rank websites in its search results. To make your search engine optimization (SEO) plan better, you may need to understand these criteria. This is a list of important ranking factors:
  • Quality of Content: One of the most important things Google looks at when ranking pages is how good, relevant, and useful the content is. It should be useful to viewers, answer their questions, and keep their attention.
  • Mobile-Friendliness: Google has put a lot of emphasis on mobile-friendliness because more and more people browse the web on their phones. Regarding mobile devices, websites that are flexible and load quickly tend to rank higher.
  • Page Loading Speed: Pages that take a long time to load make the user experience bad and can hurt your results. It’s important that pages load quickly on both computers and phones.
  • Backlinks: Good backlinks from trustworthy websites tell Google that your content is trustworthy and useful, which raises your score. Bad or spammy backlinks, on the other hand, can have the reverse effect.
  • HTTPS (Secure Website): Websites that use HTTPS, which is a secure version of HTTP, tend to rank higher than websites that don’t use HTTPS.
  • Domain Age and Authority: Domains that are older and have a past of good content tend to rank higher than domains that are newer. There is a better chance that a website will be at the top of the search results if its domain authority is high.
  • User Experience: A clean design, easy navigation, a low bounce rate, and a high level of user involvement can all lead to a better user experience, which can lead to a higher ranking.
  • In order to improve your search results, you should use keywords correctly in title tags, meta descriptions, headers, and the content itself.
  • Social Media Shares: There is a strong link between social media shares and high ranks, even though they are not officially a ranking factor.
  • Structured Data: Using schema code can help search engines understand your content better, which can lead to better rankings.
Don’t forget that Google’s algorithms are complicated and always changing. It’s not enough to focus on just one thing; the best SEO strategies take several things into account to ensure that their websites are generally good, relevant, and easy for people to use. It’s also important to remember that Google isn’t the only search engine out there; others may use slightly different criteria to decide how to rank websites.

Ready To Partner Up With The Best?

The next step is very important if you are ready to work with a certified PPC agency. Partner with Actual SEO Media, Inc. right away to start a trip that will change your life. Our knowledge of digital marketing and PPC advertising is ready to help your business do better online. As a reliable partner, we’re dedicated to giving you real results that match your goals. By moving quickly, you put yourself in a position to use the power of ads and campaigns that are precisely focused and well-thought-out to drive traffic, conversions, and growth. We at Actual SEO Media, Inc. know how important it is to have a strong online profile. Call us today or visit our main office to learn more about us being an official PPC agency Houston.
Houston PPC Agency

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Houston, TX, Fun Facts
  • Houston is famously known as the “Space City.”
  • Houston boasts remarkable cultural diversity, with over 145 languages spoken.
  • Often referred to as the “Energy Capital of the World,” Houston is a hub for the energy industry.

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12922 Briarwest Cir
Houston, TX 77077
Phone (713) 737-5529
Direct (713) 261-7622
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Houston, TX
Harris County, TX
Houston, TX 77077

19901 Southwest Fwy #310
Sugar Land, TX 77479
Phone (281) 962-6166 sugarland@actualseomedia.com


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Sugar Land, TX
Fort Bend County, TX
Katy, TX 77479

24044 Cinco Village Center Blvd #100
Katy, TX 77494
Phone (832) 834-0661
Sales (713) 737-5529
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Fort Bend County, TX
Katy, TX
Katy, TX 77494

1880 S Dairy Ashford Rd Suite 682
Houston, TX 77077
Phone (832) 834-0661
Sales (713) 737-5529
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Houston, TX
Harris County, TX
Houston, TX 77077

2800 Post Oak Blvd Suite 4100
Houston, TX 77056
Phone (832) 390-2407
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Houston, TX
Harris County, TX
Houston, TX 77056

10210 Grogans Mill Rd Suite 230
Phone (713) 201-7666
Sales (713) 737-5529
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The Woodlands, TX

16310 Tomball Parkway, #1303
Houston, TX 77064
Phone (346) 946-9494
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Tomball Parkway, TX

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Sunday 8:00 AM- 8:00 PM
Monday 8:00 AM—8:00 PM
Tuesday 8:00 AM—8:00 PM
Wednesday 8:00 AM—8:00 PM
Thursday 8:00 AM—8:00 PM
Friday 8:00 AM—8:00 PM
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