– Use web analytics tools to identify the most popular, best-selling product pages. Update the content manually on those pages using SEO.
– If you have 99,000 different products, it is unreasonable to try to produce text for each one individually. What should be done instead is to communicate relevant information to search engines using strengthened categories, a system of improved internal links, and pages about relevant products.
– A smart way to differentiate product pages is with customer endorsements. This boosts SEO and sales conversions.