If your business website is struggling to gain a foothold online, consider hiring an SEO agency near me Bellville, TX like Actual SEO Media, Inc. Modern marketing techniques are vastly different from the advertising methods of the past, and one of the most important ones to embrace is search engine optimization (SEO). The entire point of advertising is to get people to see your product and want to buy it, and SEO services do a great job of getting your work in front of many pairs of eyeballs.

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Are users able to find your site easily? If not, a good SEO agency near me Bellville, TX can change that.

To learn more about why SEO should be part of your current digital marketing strategy, give us a call. You can also stop by our Houston office location. We provide free internet marketing consultations, so don’t be shy about reaching out!

Why You Should Hire an SEO Agency Near Me Bellville, TX

Running a business can be stressful, but having to do your own advertising can make things even more difficult. That’s why having a professional marketing team on your side is practically a lifesaver, especially for smaller businesses. If you’re stressed out about the results of your current advertising campaigns (or if they’re getting none at all), let an experienced SEO agency like Actual SEO Media, Inc. handle the ins and outs of marketing your brand. We’ll help you achieve higher visibility and grow your audience.

SEO is a special type of advertising that takes advantage of search engine algorithms to improve your website’s spot on search engine results pages (SERPs). Our SEO marketing methods cover several bases, from improving the backend coding of your site to the content that visitors see upon visiting.

If you’re still not convinced, consider some of the benefits of hiring an SEO agency near me Bellville, TX:

  1. Improved search engine ranking: An SEO agency can help a business optimize its website for relevant keywords and phrases, giving it a better chance to show up near the top of SERPs.
  2. More website traffic: By improving search engine ranking, an SEO agency can help a business attract more visitors to its website. This increased traffic might lead to more leads and sales.
  3. Better user experience: SEO agencies can help optimize a website’s design and user experience, making it easier for visitors to navigate and find what they’re looking for.
  4. Increased brand awareness: As a business’s search engine ranking improves, it becomes more visible to potential customers. This increased visibility is capable of inspiring more brand awareness and recognition.

How SEO Techniques Work

Most aspects of SEO fall into one of three major categories: on-page, off-page, and technical. We’ll explain two of the major ones, on-page and off-page SEO, and what they do for your website.

On-Page SEO

On-page SEO refers to optimizing a site’s individual web pages to help it rank higher and gain more relevant traffic in search engines. This type of SEO includes optimizing both the content and the HTML source code of a page to make it more appealing to popular search engines, like Google. One of the most important factors of this method is keyword research.

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On-page SEO typically refers to everything you can visibly see on your website.

Before starting with on-page optimization, it’s important to identify the most popular keywords that your audience is searching for. This helps you to optimize your content for the right keywords, which might lead to your site ranking higher in search engine results. The words and phrases you end up choosing will be used in several sections of your site, including the title tag.

The title tag is an incredibly important on-page SEO element because it tells both users and search engines what the page is about. Make sure that your title tag includes the main keyword and is less than 60 characters. However, a good meta description for each page is also very crucial to your site’s performance. The meta description is a short summary (160 characters or less) of the page that appears in search engine results, and it should include the main keyword.

Another important HTML section that affects your page’s ranking is the header tag (and its smaller versions, like H2, H3, etc.). These are used to break up content into sections and make it easier to read. The H1 tag should include the main keyword and be used only once per page. H2 and H3 tags can be used to organize subheadings.

Finally, consider your site’s content, including blog posts, keyword articles, and the text on the landing page. The content on a page should be high-quality, relevant, and informative. It should include the main keyword and related keywords throughout the text, but it’s important to use natural language and avoid keyword stuffing, which can lead to penalties from search engines. Not only does it get you bad marks from Google, but awkward-sounding prose will likely turn off users from exploring other parts of your site.


Off-Page SEO

Did you know that external factors also affect your site’s rankings? Off-page SEO takes into account any actions performed outside of your website to improve its ranking. While on-page SEO focuses on optimizing the content and HTML source code of your website, off-page SEO focuses on increasing your website’s authority, popularity, and relevance by acquiring backlinks from other websites.

Backlinks are any links from other websites to your website. They are a key factor in determining your site’s authority and relevance. The more high-quality backlinks you have, the better your website may rank in search engine results. However, if you get a lot of backlinks, but they’re from low-quality sites that lack a good reputation, they won’t help your rank at all.

Another element of off-page SEO includes social media, such as Twitter and Facebook. Social media platforms provide an opportunity to engage with your audience, promote your content, and build relationships with other websites. Sharing your content on social media is a fantastic way to help increase your site’s visibility and attract more backlinks.

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Getting positive reviews or recommendations from other sites will boost your popularity.

Speaking of social media, have you considered the reach that influencers can provide for your business? An influencer is a person who has a large following on social media or other platforms. Outreach to influencers in your industry can help to promote your content and attract backlinks. Finding an influencer who is interested in your brand can expose your products and services to a much larger audience.

Contact Actual SEO Media, Inc. to learn more about the power of SEO and what a good SEO agency near me Bellville, TX can do for you!

Fun Facts for Belville, TX:

  • Bellville is home to the Hillerbrandt Pipe Organ Factory.
  • It was originally settled in the mid-1800s by German immigrants.
  • Bellville is located in Austin County, which is known as the “Cradle of Texas Independence.”