Having a keen automotive digital marketing agency Buckeye, Arizona can help you turn your marketing tactics around. Like in any other industry, having a team of experts help is more cost-effective and efficient. Of course, you could do it yourself. But with something complex like online marketing for car dealers, you’ll want all the help you can get for a successful campaign.
Actual SEO Media, Inc. is an automotive digital marketing agency here to help. Contact us today to hear what we have to say about the automotive industry’s traditional marketing methods. We’ll show you better ways to communicate your message to your customers.
Let’s be honest. Everyone who has an eye on the trends understands that the current marketing tactics for car dealerships are behind the times. The co-op deals you make with vendors usually limit your options. For example, they may require you to pay attention to the following factors in your campaigns:
- Colors & Design
- Specific Graphics
- Message & Promotions
Depending on your manufacturer, they may also require you to submit all your ads for approval before you make them live. Although these co-op deals benefit your dealership because you won’t have to pay for marketing at the retail price, are you really marketing for your dealership, though? Are you marketing your brand, or are you marketing theirs?
A co-op deal can help your business grow, but only if you’re marketing in a way that reaches your audience. Think about it. If you and a competitor on the other side of town have the same ads and graphics, the only difference being your logo, who will attract more customers? The one with the louder and prouder voice.
Hire an Automotive Digital Marketing Agency Buckeye, Arizona
Don’t work harder – work smarter. Why should you invest all of your co-op deals in mediocre traditional methods? TV, billboards, radio, direct mail, and other methods only catch some fish in the net. It spreads your attention too wide, and you’re shouting about your brand in an open space, which will likely go unheard, unnoticed, or outright ignored.
You should focus on an audience looking for your services or products – people who will listen. Don’t keep relying on older methods – go online! The Internet is king, and most online activities occur online, including shopping. Use proven online or digital marketing tactics to reach your target audience and make your dealership stand out more.
Finding an automotive digital marketing agency isn’t hard. Someone like Actual SEO Media, Inc. can help you reach a wider customer base. We can help you market your brand to more people while staying in line with the guidelines set by your co-op deal.
If you want to get your brand out to more people than before, rely on the experts. Contact our SEO team when you want to level up your current methods.
SEO Methods at Their Finest
Search engine optimization (SEO) is one of the cost-effective methods you can use. It focuses on reaching your target audience through keywords and phrases they would use. Not only will it appeal to the people searching for your products and services, but it’ll also garner more attention for your dealership.
Here’s how it works – potential customers will go on search engines (e.g., Google or Yahoo) and type in what they want. If they want to buy a car, possible searches may include “used cars near me” or “the latest car models for sale.” Google will pull up a list of results, ranking from most relevant to least relevant. To ensure your dealership gets more leads, you want your website to be one of the first results that appear on the page.
Actual SEO Media, Inc. specializes in SEO, which focuses on optimizing your website to rank higher on search engine result pages. If your pages appear earlier on result pages, users are likelier to click on your website. And the more users that visit and stay on your website, the more sales leads and converts you’ll get. So, let’s get started on optimizing your website with our SEO services.
What Goes Into Optimizing Your Website?
Many factors can affect your website from ranking high. Although you could do it yourself, running a dealership is already hectic as it is. That’s why you can rely on a trusted automotive digital marketing agency Buckeye, Arizona to handle the busy work for you. Actual SEO Media, Inc. can help you understand everything you need to know while managing your online marketing campaigns for you.
First, our team will review and choose possible keywords that highlight or match the core of your business. For example, if you’re a Toyota dealer, a few keywords could be “service for Toyotas,” “Toyota parts for sale,” or “brand new Toyotas.” These are keywords that your potential customer base may search for when they’re looking for similar services and products. Tailoring your keywords is important because you want the right people to find you, not people who aren’t looking for what you have to offer.
Once you have your keywords, our writing and web dev teams will thread them throughout your website. This will ensure that the search engines will index your website and associate it with the right keywords. An automotive digital marketing agency can show you why SEO marketing can increase sales.
Getting In Touch with the Experts
SEO is a long-term process. The earlier you start, the earlier you’ll start seeing your desired results. Proper SEO results may not appear for several months, so speak to our SEO team when you want to learn more about how to get started.
Our team might be based in the Houston area, but we can show you why we’re an automotive digital marketing agency Buckeye, Arizona you can trust.
Buckeye, Arizona Fun Facts:
- The town was founded in 1888.
- It was originally named “Sidney.”
- However, the name was legally changed to Buckey in 1910.