Your dealership may benefit greatly with the help of car dealer SEO Lakeland, Florida from Actual SEO Media, Inc. We are a Houston-based company that works with businesses of all kinds all around the country with auto dealership SEO.
We have been successful in helping people with their digital marketing in industries such as medical, law, food services, and, yes, even dealerships. We know how to reach out to your audience so that they know you are out there. Let us help you with your car dealer SEO Lakeland, Florida project today by giving us a call. We can offer you a free consultation.
Car Dealer SEO Lakeland, Florida
Many dealerships, like any other business, depend on effective advertisement. Without the right type of advertisements, it’s going to be particularly difficult for the business to grow. This seems like an obvious statement, and yet, too many dealerships are still relying on ineffective marketing strategies. For instance, dealerships will often rely on television commercials, radio ads, and even billboards. After all, this method has been working for decades, so why change it?
The answer is many people are turning away from those types of advertisements. Customers like to search for things on their own. They don’t want to be bombarded with popup ads, distracting billboards, and commercials that scream at them to buy their stuff. Nowadays, people are turning to a more convenient and quieter form of advertising. This is called digital marketing.
There are many different forms of digital marketing, but not all are created equal. There are some forms of digital marketing people still use that not many people enjoy, such as email marketing and cold calls. Emails often go straight to the spam folder without a second glance, and telemarketers are becoming a dying service. Not many people enjoy being hung up on, and customers are just as unhappy about being called.
The truth of the matter is there are many forms of digital marketing, but the best so far seems to be search engine optimization or SEO for short.
Why SEO Is So Important
The term search engine optimization kind of states why it is so important. It’s getting something optimized for a search engine. In this case, that “something” is your website. Your website is more than just a few landing pages with some pictures and text on it. It is your entire marketing campaign. Without a fully optimized website, your marketing strategy is going to be a waste of time.
Because over 60% of shoppers start shopping on the web before they step foot in a store, it is crucial businesses have a website if they want to attract more customers. It’s always been said that word of mouth is the best form of advertising, and while this argument may hold water, it’s not the only advertisement you should rely on. Word of mouth may be the best form, but it’s not the fastest way. The fastest and most effective form of advertising has been shown to be SEO.
SEO helps boost your website to the top of a search engine’s results page. Why is this important? Because 75% of all web users don’t scroll past the first page, and most people don’t even scroll to the bottom of the page. Therefore, if your website does not show up as close to the top of those results as possible, you are most likely getting passed up by your customers in favor of your competition.
….But I Have a Co-op Deal
If you are stuck in a co-op deal and are not liking your results, we don’t blame you. Co-op deals are often designed in favor of the manufacturers leaving all the hard work to the dealership. Here at Actual SEO Media, Inc., we’ve helped dealerships who are in co-op deals, and they have to follow strict rules.
We know how to follow these rules and honor your agreement while still delivering the results you are looking for to boost your visibility. Co-op deals are often expensive, and while your manufacturer may give you an allowance to sweeten the deal, they often do not do what is necessary to get your dealership in front of your audience. That is why we want to encourage dealerships to take advantage of auto dealership SEO so they can reach their marketing goals.
What Actual SEO Media, Inc. Can Deliver
At Actual SEO Media, Inc., we have over ten years of experience helping people build their businesses with the help of SEO. When you can market your business properly, you will have a great chance of turning a profit. Moreover, SEO has been known to make potential customers into long-term customers. Combine that with your superb customer service and excellent products and service; you have yourself a lifelong customer. You didn’t have to go out and disturb people with cold calls. You didn’t have to send out hundreds of emails that get sent straight to the trash bin. You can let your customers come to you, and you will have a better chance of keeping them.
Now, that does not mean there is no work to be done. SEO can take a lot of time and patience, which can turn a lot of people away from SEO. People think they don’t have a lot of time or the funds to compete with some of these bigs name brands, and dealerships often believe the same.
The truth is SEO can help level the playing field. A big business may have a lot of money to focus on marketing, but if they don’t know how to properly market their business, they get lost in the sea of websites just like everyone else. However, you can market your business with the help of Actual SEO Media, Inc. We know the right SEO strategies to help businesses, both large and small, compete with their larger competition.
We can help optimize your site without our expert web designers. We can create interesting and informative content with our article writers. We can also offer social media services and ensure your site meets all SEO requirements with our expert SEO specialists. Give us a call today, and we can show you exactly how we can help you with a free consultation. You won’t want any other type of advertising once you take advantage of car dealer SEO Lakeland, Florida.
Fun Facts for Lakeland, Florida
- In the 1870s, European-Americans from Missouri, Kentucky, Tennessee, Georgia, and South Carolina began moving to Lakeland.
- With the advent of rail transportation in the 1880s, the city grew, and in 1883, the first freedmen railway employees arrived.
- Opportunities in agriculture, citrus, cattle, and phosphate mining drew many Europeans, and the colonization of new territories was another draw.